• Internet Marketing Strategist
  • Speaker
  • SEO Expert
  • Social Media Consultant
  • Photographer
  • Web Designer

My Blog

I was one of the first people in the world to have a blog and I've had several over the years. My current one contains articles that I've written on an array of topics (mostly related to Internet marketing). I don't have time to write many of these juicy blog posts but I try to publish at least one detailed article per month.

Visit Purposive to read it!

Web

I'm the CEO of Uniseo and the President and Creative Director of Redstone Online Communications.

Montreal Web Design

Redstone Online Communications (aka RedstoneX.com) began in 1999. The company provides an array of Internet and digital services to businesses. While the company specializes in high-ROI web design and marketing, it also offers many other services ranging from web hosting to custom PowerPoint creations.

Montreal Internet Marketing

Uniseo is an off-shoot of Redstone. The initial focus was on search engine optimization (SEO) consulting, direct training through workshops, and actual carrying out of the work. As Internet marketing has become far more complex, so too has our list of services.

Multi-language SEO CMS

Nuvocore is the world's best multilingual, SEO-friendly content management system built from the ground up with multiple languages and search engines in mind. I'm proud to be the founder of the software. We're continuing to develop it and have sold it to the United Nations and small businesses. I may be looking for VC funding at some point to grow it even faster so if you're interested, let me know.

Priority MediaNet Ad Network

I'm the VP of Priority MediaNet. While the company offers search marketing services, our main focus is our extensive advertising network via mobile sites, websites, and video sites.

Montreal Email Marketing

Mail Prince is my in-house email marketing software. My team will only send opt-in emails for clients which is what makes them legal. We do not send spam.

Photographer & Photojournalist

I'm a professional photographer with a range of interests and an emphasis on people and places. My work has been published dozens of times in major magazines, newspapers, calendars, newsletters, online (of course!), and in other formats.

Montreal Photographer

 

Hyperlink

Speaking

I've been speaking, training, consulting, and essentially passing along my knowledge since the 1990s. Here's a sample:

Upcoming Talks

Affiliate Summit (Montreal, January 24, 2012)
SEO Training (Beginner) (Jan. 26, 2012, Feb. 23, 2012, March 22, 2012
More Info: Montreal SEO & Online Marketing Workshops)
Social Media for Business (Feb 10, 2012)
Confoo (Topic: SEO for Developers) (Montreal, Feb. 29 - March 2, 2012)
QR Code Training (March 7, 2012)
Facebook for Business (March 8, 2012)
Internet Marketing 101 (March 9, 2012)
Twitter for Business (March 15, 2012)
How to Start an Ecommerce Business (March 20, 2012)
SEO Link Building (March 27, 2012)
SEO Copywriting (March 29, 2012)
___________________________

Techno Talks (Montreal, 2011)
Podcamp New Hampshire (2011)
Mobile Camp Montreal (2011)
WordCamp Montreal (2011)
Social Media Breakfast Montreal (2011)
Ignite Montreal (2011)
Podcamp Montreal (2010)
Wordcamp Montreal (2010)
JEM IT Industry Meeting (Montreal, 2008)
AEC Seminar (Minneapolis, 2008)
Blue Cross Blue Shield (Chicago, 2007)
Do It Best Market Convention (Indianapolis, 2006)
Boston College Teaching Fellow (Boston, 2003)
New England Educational Research Organization (Portsmouth, 2003)
Boston College Teaching Fellow (Boston, 2002)
8th Harvard GSESR Conference (Boston, 2003)
Wheelock College Invited Guest Lecturer (Boston, 2002)
9th Annual Boston College GS Forum (Boston, 2002)
American Psychological Association 108th Annual Convention (Washington, DC, 2000)
Symposium on Educational Excellence and Equity (Boston, 2000)
McGill University Invited Guest Lecturer (Montreal, 2000)
Concordia University Internet Marketing Seminar (Montreal, 2000)
McGill University Intructor (Montreal, 1999)
McGill University MCH-RI 30th Anniversary Conference (Montreal, 1996)
Quebec CMHR Conference (Montreal, 1996)

Topics

Here are some of the topics that I speak about:

Search Marketing (SEO & PPC)

  • Search Engine Optimization for SMBs
  • Enterprise-level SEO for Large Corporations
  • Introduction to Pay Per Click
  • SEO Strategies & ROI
  • SEO vs. Pay Per Click

Social Media

  • Social Media for Business
  • Social Media & Mobile Phones/Technology
  • Social Media Measurement & ROI (Very Popular Talk)
  • How Social Media is Changing Everything
  • Mobile & Business

    • Mobile Marketing for Business
    • Marketing with QR Codes (Mobile Tagging)
    • SEO & Mobility

    Internet Marketing

    • Marketing on Google vs. Facebook for Business
    • Protecting Your Reputation Online
    • The Internet Success Model (Straight out of my upcoming book!)
    • Internet Marketing for Small Business
    • Internet Marketing for Cosmetic Beauty & Medical Practices
    • Don't Blog Your Way Out of a Business

    Keynote Speaking

    While I can offer your business or organization a large list of topics, here are some that might be of particular interest.

  • Where is technology taking us? (Fascinating Trends)
  • The Future of the Internet
  • Using Social Media for Business in Novel Ways
  • Internet Marketing in Context: Making Sense of it All
  • Privacy & Technology
  • Digital/Connected Marketing Trends
  • Choosing Where Your Business Should Focus Its Online Marketing
  • On Demand Topics & Custom Talks

    I am a very knowledgeable individual and enjoy giving talks on an array of topics. If you're looking for someone to speak at your next event, I would love the opportunity to show you how I can make you look great for booking me! Contact me today!

     

         
    PodCamp Montreal Social Media Montreal
       
       
    The Digital Life Show
       
    SEO, Social Media, & Internet Marketing Training

     

    Press

    Here's some media attention I've received.

    Newspapers

    I’ve been quoted many times but here are some prominent publications:

    • The Financial Post
    • National Post
    • Montreal Gazette
    • Hour Newspaper
    • Ottawa Xpress

     

    Interviews

    Radio

    • 102.3 FM (Radio Centreville )
    • Mix 96 FM

    Online

    • Montreal WordPress Community Website Interview

     

    Reference Material

    My work has been used as references for countless articles, PowerPoint presentations, term papers and more, including this partial list:

    • Herald Tribune/New York Times
    • WebProNews
    • InsideSEM
    • Wikipedia (my work is referenced over 20 times)
    • NVI (A "sometime" competitor's blog did a feature story on one of my talks!)

     

    Conferencing

    I'm the V.P. Of Online Marketing for Priority Global. The company has several focusses, including audio, video, and web conferencing, as well as an ad network for high traffic websites.

    Audio Video Web Conferecing Ad Network

     

    Downloads

    WordPress as a CMS
    WordCamp Montreal 2010 Presentation Slides

    View more presentations from Brian Rotsztein.

    Search Marketing vs. Social Media Marketing
    PodCamp Montreal 2010 Presentation Slides

    View more presentations from Brian Rotsztein.

    Internet Addiction Study

    The results of the important study on college student Internet use ("Internet Addiction") is available to the public. Although it has been several years since it was originally presented at a conference, it is still very relevant today. If you choose to cite it, please let me know (no big deal but appreciated).

    Problem Internet use and locus of control among college students

    My Clients

    Just a few of my clients:

    Bio

    Rather than a long paragraph, here's the short, bulleted list edition! I'm in Montreal but can travel.

    What I Do

    • Internet strategist
    • Thought leader
    • SEO expert
    • Social Media Consultant
    • SEM workshop professor
    • Internet marketing guide
    • Systems Analyst - I help companies with their ROI
    • Published photographer
    • Designer of attractive websites that convert: I make company websites work hard as they sell your products and services while you sleep.
    • Prolific writer (working on a book, too!)

    Integrated in All that I Do

    • Go-to guy: What problem do you need solved?
    • High integrity
    • Lateral thinker / Out-of-the-box idea generator
    • Intelligent and creative approaches to solving problems
    • High standards
    • Renaissance man (their words, not mine, but quite complimentary)
    • Jack of many trades, master of some
    • Multiple award winner for above talents
    • Continually look out for my clients' best interests. How many of your business associates and vendors can claim that fact? I want you to succeed and excel. I work with clients who understand the value of hiring an experienced professional.

    Qualifications

    • Professor: I have taught my own courses at major universities
    • Invited guest lecturer on multiple occasions
    • 2 M. A. Degrees in Psychology (both started off as PhDs but I left each program early... long story but no complaints!)
    • Former Researcher: Now I fund the research and let the principal investigators do their thing. Current project being funded continues my pioneering work on Internet addiction.
    • Former Clinician (Behavioural Psychology)
    • Sent my first email in 1993. Built my first website in 1997. Began Internet marketing that same year.
    • Got into SEO very early on... long before today's fly-by-nights.
    • So much more!

     

    __________________________________________________

    Ori Ashman Memorial (A good friend who passed before his time)

    You Don't Need a Website. You Need an Internet Strategy.

    Welcome to my personal identity hub website. These days, people no longer expect to get a job at one company and make a career out of by working there for 50 years. Rather, defining one's life has become more about personal branding and less about places of employment. As those who know me can attest, I only work with the best and offer the highest standards and integrity in all that I do. I believe in the win-win scenario when working with clients.

    In Brief

    I'm an Internet marketing strategist and use that role to varying degrees for several companies that I run or represent. I'm like a sponge with a thirst for knowledge. I continually read, test, and integrate ideas and leverage the information gained to get the best for my clients. I'm more than just some guy who plays online. I give talks at conferences where I don't simply regurgitate the same crappy info you can get anywhere but rather synthesize the latest thinking and trends into something relevant, thought-provoking, and useful.

    Current Projects of Interest

    I'm involved in a number of projects, some of them are highlighted below:

    • Co-developing the SEO standards for the Library of Congress (loc.gov)
    • Working on the development of web series/channels for ClipRiot.com
    • Director & instructor at the Montreal Internet Marketing Training Centre
    • President of the Canadian Internet Marketing Association

     

    Recent Speaking Engagements

         
    PodCamp Montreal Social Media Montreal
       
       
    The Digital Life Show
       
    SEO, Social Media, & Internet Marketing Training

     

    Contact Me

    Email me here: